10 things about internal comms and channel shift

Get involved, get involved, get involved. If your organisation is planning a big change or channel shift as a comms person get involved. But don't just think of the external message. Without question think internal comms first. At channelshiftcamp in Glasgow that came across really clearly.

by Dan Slee

Once upon a time there was a project to save millions and make life easy for customers.

It was great and looked terrific. "Of course it'll work," those that worked on it assured people. "It'll save us money and make it easier for people to do business with us."

Six months later on and the project didn't do a fraction of what it was supposed to do and got quietly closed down. 

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digital communications and channel shift in government

With the pace of change ever faster there has never been a greater imperative to learn. Resaercher and blogger Liz Azyan has spent more than five years at first hand mapping those changes. She talks here about her second white paper on the subject. This time for Govdelivery and LGEO Research.

by Liz Azyan

A few years ago I wrote a white paper on digital communications in government. I received useful feedback and also insight into the world of governments everywhere on how they were embracing change that was happening in the digital landscape.

However, the landscape of government communications is still changing, especially within the digital space. And its not just the landscape, it US - as people, as individuals, have changed.

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