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A new app has been developed which enables councils to send neighbourhood alerts on a whole range of service information. And, importantly, with very precise targeting abilities.
By Simon Jones
Imagine if there was a form of Twitter where at a touch of a button you could decide if the message went to a single house, street, neighbourhood – or even an entire town, city or county depending on the need.
It would revolutionise comms around things like bin collection changes, road closures, school closures and planning apps – right?
Think about the savings of never having to produce a direct mail again – let alone the reputational value of keeping residents informed.
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